TYPE FOR ALL · October 16—17, 2026 · DDP Design Lab 3F

TYPE FOR ALL

Sandoll SAISIOT 2026 asks the questions that matter.
Who is type really designed for?
What does it take to make reading and writing accessible to everyone?
And how can the world's scripts truly coexist?
This is a conversation about Type — the letters we make, and the people we make them for.

October 16 (Fri) - 17 (Sat), 2026

DDP Design Lab, 3F

Hosted by

Sandoll Cultural Foundation Seoul Design Foundation

Organized by

Sandoll

Timetable

Speaker & Program

Type and design conversations
with global speakers

  • Type Design Evolution

    Pretendard,
    What's Next

    Hyeongjin Gil Director, Orion Cactus

    Hyeongjin Gil
  • Typography Branding

    The Story Behind the New Baemin Font:
    Why Did You Do That?

    Myungsoo Han CCO, Woowa Brothers

    Anuthin Wongsunkakon
  • Type Design Type Culture

    The Script Behind the Script: Building Thai Typography
    from Local Practice to
    International Dialogue

    Anuthin Wongsunkakon CCo-Founder, Cadson Demak

    Myungsoo Han
  • Type Design Calligraphy

    Calligraphic Tradition in Type Design

    Gia TRAN Co-Founder & Type designer, Babelfont

    Gia TRAN
  • Graphic Design Solidarity

    Creating Harmony

    Jaeyoung Lee Graphic Designer, 6699press

    Jaeyoung Lee
  • Type Design Universal Design

    Type Design for Specific Bodies We Don't Know

    Jiwon Yoo Director & Author, Typography Research Institute

    Jiwon Yoo
  • Type Design Lettering

    Shaping Sensation, Designing Thought into Typeface

    Heejoon Chae CEO, CH Font

    Heejoon Chae
  • Lettering Experimental

    Pretty Odd Letterforms

    Kim Hyunjin CEO, POT

    Kim Hyunjin
  • Graphic Design Community

    From the Surroundings

    Sooyeon Park, Youngwoong Jang Graphic Designers, Noname Press

    Sooyeon Park, Youngwoong Jang
  • Type Design Public Design

    Locality Crafted
    by Letters: Fonts as a Link Between
    Regions and People

    Jungeun Lee Team Leader, Yoon Design

    Jungeun Lee
  • Graphic Design Solidarity

    A Foundry Rooted in the East, Looking Toward the West

    Jean-Baptiste Levée Founder & Creative Director, Production Type

    Jean-Baptiste Levée
  • Type Design Universal Design

    Before and after the type

    Shin Haeok, Shin Donghyeok Graphic Designers, Shin Shin

    Shin Haeok, Shin Donghyeok
  • Graphic Design Language

    What We Do Between Language and Design

    Sohyun Shin CEO, OIMU

    Sohyun Shin

Beyond Stage

Beyond the talks, discover SAISIOT unique programs that
connect people and experiences.

  • SAISIOT INSIGHT

    A Linked program that connects participants and speakers
    and fosters networking. Record memorable sentences and
    thoughts encountered during the lectures, and share insights
    with one another.

    ✻ SAISIOT INSIGHT program will be released later.

  • Networking

    A place for exchange where you can meet and share perspectives directly with speakers and fellow designers

  • BRAND EXPERIENCE

    Various experience booths where you can explore the expansion of typography with all five senses.

  • Exclusive Kit

    A special welcome package and merchandise provided exclusively to Sandoll SAISIOT attendees.

Ticket

Where the present and future of
typography intersect.
We invite
you to the narratives of creators
leading the era.

  • Best Price · Limited Time

    Super Early Bird

    7.14.(Tue)—7.31.(Fri)

    -60% 180,000
    Full Pass 72,000
    -60% 100,000
    1-Day Pass 40,000
  • Save Before the Event

    Early Bird

    8.4.(Tue)—8.31.(Mon)

    -50% 180,000
    Full Pass 90,000
    -50% 100,000
    1-Day Pass 50,000
  • Regular Admission

    Standard

    9.1.(Tue)—10.13.(Tue)

    Full Pass 180,000
    1-Day Pass 100,000
  • Sandoll SAISIOT operated on a 100% advance reservation basis to ensure a highly dense experience and stable operation.
  • Tickets are sold in limited quantities and may close early if sold out. (On-site purchase is not available)

Beyond a conference, inspiration and connection

SAISIOT TRIP

SEOUL TYPO SAFARI

Walk through the city center of Seoul with professional designers from various fields such as fonts, lettering, graphics, and illustrations. Explore how the city of Seoul has embraced letters, walk and interpret them through the eyes of experts. The recorded results will lead to online and offline exhibitions in the future.

*Seoul Typo Safari is an on-site workshop linked to the conference. You can participate by purchasing a separate ticket.

Learn more about SEOUL TYPO SAFARI

History

Explore past Sandoll SaiSiot speakers, programs, and moments from the event.

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  • Lee Noeul

    lo-ol type studio

  • Lee Juhyun

    Cosmope Type

  • Edward July

    July type

  • Jung Taeyoung

    Sandoll

  • Noh Eunyu

    Noh Type

  • Kim Gyeongcheol, Kwon Junho

    Everyday Practice

  • Lee Yubin

    Sandoll

  • Jang Junho

    Interbrand

  • Han Myeongsu

    Woowa Brothers

  • Ko Hyeonseon

    Toss

  • Kim Chorong

    Sandoll

  • Zhang Jiashuo

    Sandoll

  • Hwang Ilseon

    Minumsa

  • Min Bon

    Seoul Women's University

  • Jeon Woosung

    Seaside City

  • Song Hoseong

    Horizon Union

  • Jeon Chaeri

    CFC

  • Park Irang

    Hyundai Department Store

FAQ

To ensure pleasant event operation, this conference is operated on a 100% advance reservation basis, and separate on-site sales will not take place.

Ticket changes are not possible. You must cancel your existing ticket and repurchase. Please be sure to check the remaining quantity of Full Passes before canceling. When repurchasing, it may be difficult to apply previous benefits (such as Super Early Bird).

A detailed timetable will be announced to purchasers through this website before the event is held.

No, it is not possible. Tickets can only be used by the purchaser themselves. Admission will be restricted if the purchaser and attendee information do not match on the day of the event.

  • Before 23:59 on Thu, Oct 1: Full refund
  • From Fri, Oct 2 to 23:59 on Thu, Oct 8: Refund after a 50% deduction
  • After 00:00 on Fri, Oct 9: Cancellation/Refund not possible

    * Refunds are processed via [My Page] > [Order History]. Card payments take 3–7 business days; bank transfers take up to 5 business days after account verification.

Parking is available at the event venue, DDP (Dongdaemun Design Plaza), but parking fees are not supported.
We highly recommend using public transportation. Additionally, lunch is not provided separately during the conference.